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On a scale of Coca-Cola to Pepsi: How to make your brand pop on social media

In a world where everyone is constantly scrolling down their screen, it's easy for brands' content to get lost in the clutter of posts on the timeline. Here's how to make content pop!

By Babalwa Nyembezi 13 Sep 2017

Social media recorded drop in Kenyatta support

A social media monitoring firm has recorded that President Uhuru Kenyatta's support has dropped in Kenya after attacks on the judiciary

8 Sep 2017

Five fast stats about social media

Video killed the radio star, it was alleged in 1981 by pop group The Buggles in the song of the same name. But has social media caused the death of newspapers, magazines, and television?

By Iza Grek 6 Sep 2017

Capitalising on Twitter trends to amplify your brand

More and more we're seeing brands hop onto the ‘trending topics band-wagon' on social media. The trick is to be both on-trend, and also link it back to your brand

By Amahle Madlala 5 Sep 2017

#Loeries2017: Be the popes, the geeks and the rock and rollers, says Creative Shop's Weera Saad

First up at today's DStv Seminar of Creativity was Facebook's head Creative Shop: MEA, Weera Saad, who spoke about how things have changed over time and how we need to change to ride this new wave that's arrived. “It's a brave new world, the big wave is here and it's perfect, and it's staring you in the face.” We need to surf it, she said

By Jessica Tennant 18 Aug 2017

Five rookie marketing mistakes that could impact your brand's credibility

In 2017 your brand cannot afford to lose credibility because of rookie marketing mistakes. Whether you're a small business or global corporate, online best practice is a non-negotiable.

By Shae Leigh 28 Jul 2017

How brands can fight the negative impact of fake news

How to manage reputation damage in the wake of a fake news onslaught against your brand

By Oresti Patricios 25 Jul 2017

Planning: The key ingredient to avoid a social media crisis

The idea that content for social media cannot be planned and that live content can only be decided at the last minute, is an antiquated concept, writes Suzanne van Aswegen

By Suzanne van Aswegen 24 Jul 2017

Bloggers disrupting the media industry in Tanzania

An interview with Hafiz Juma, the co-founder and chairman of AIM Group, the first new media agency based in Tanzania

11 May 2017

TBWA launches virtual entrepreneurship academy in Tanzania

Advertising agency, TBWA\ Khanga Rue has launched a free 12-class series on entrepreneurship for young people in Tanzania called “Noa Ubongo” or “Sharpen Your Brain” in Swahili…

7 Mar 2017

Facebook heads to Nigeria for a social call

Facebook's chief product officer travels to Nigeria to meet local entrepreneurs and creatives…

1 Mar 2017

#AfricaCom Kirusa's InstaVoice service surpasses 100 million monthly active users

Kirusa yesterday announced at AfricaCom, that its InstaVoice service has reached the remarkable landmark of 100 million monthly active users.

16 Nov 2016

Social media persecution in Tanzania

Social media users arraigned for allegedly "insulting" Tanzanian president over social media platforms

28 Sep 2016

Facebook CEO aims to connect the world

Facebook founder and CEO, Mark Zuckerberg aims to connect the entire world to the internet to make the world a better place

By Danette Breitenbach

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